San Miguel High School — Director, Marketing & Communications

  • In this newly developed role I have established and executed Annual Marketing & Communications plans, Social Media Policies and guidelines, in addition to maintaining brand-standards across all media. Overseeing social media channels and website updates, I have succeeded in increasing followers and views by up to 76%.
  • My background in Event Management lends itself to identifying and producing events that generated interest and engagement in the community for business partnerships and fundraising.
  • With an eye for trends, I have introduced AI and other automation tools into the workplace to assist in organization, project management, and collaboration.

Aging Life Care Association — Marketing & Communications Manager

  • Planned, oversaw, and executed annual marketing plans and campaigns aligned with association’s strategic plan.
  • Developed Annual Plans/Campaigns for: Marketing, Sponsorship, Public Relations
  • Managed B2B & B2C marketing efforts including integrated, data-driven digital campaigns, including social media, website development, email advocacy, fundraising (developed 1st GivingTuesday campaign), paid media (social, search, and display)
  • Maintained branding consistency for regional chapters, membership
  • Generated a 425% increase in national media, Increased social media presence by 65-87% compared with prior years
  • Developed and produced new programming using video, interactive boards, timelines, and merch store

Sun Corridor Inc. – Office & Special Projects Manager

  • Produced and managed annual conference & special projects
  • Managed coordination of 600-person annual conference and special projects
  • Managed presentation preparations, logistics, and communications to Executive Committee, Chairman’s Circle, Board of Directors, corporate clients
  • Assisted CEO with all Board-related events & meetings

Harvard Club of France (Paris, France) – Club Coordinator

  • Organized and implemented virtual office systems; As 1st paid staff employee for association wrote supporting office procedure documentation
  • Assisted management & volunteers in creation and production of all events
  • Created web-based coordination of shared calendars
  • Managed databases, mailings, memberships, integrated the priorities and interest for a diverse community of academics and business leaders

PR 21 – Account executive managing emerging web-based companies and initiatives